Threats in the SWOT analysis of Indigo. It also aims to examine the opportunities Air India should explore and the likely threats it should keep an eye on. SWOT Analysis stands for – Strengths, Weaknesses, Opportunities, and Threats that Indigo Aviation encounters both internally and in macro environment that it operates in. How you can use SWOT Analysis for Indigo Agriculture. - International Geo-Political Factors – Since the Trump election, geo-political factors have taken a turn for growing protectionism. - Diverse Product Portfolio of Indigo Aviation – The products and brand portfolio of Indigo Aviation is enabling it to target various segments in the domestic market at the same time. Indigo Aviation can use strengths to create niche positioning in the market, can strive to reduce & remove weaknesses so that it can better compete with competitors, look out to leverage opportunities provided by industry structure, regulations and other development in external environment, and finally make provisions and develop strategies to mitigate threats that can undermine the business model of Indigo Aviation. The company registered an annual turnover of 2.5 billion USD and employs around 12,362 employees. - Credit Binge post 2008 Recession – Easy access to credit can be over any time, so Indigo Aviation should focus on reducing its dependence on debt to expand. Let's stay in touch :), Your email address will not be published. - Lucrative Opportunities in International Markets – Globalization has led to opportunities in the international market. The Holiday Inn which is becoming popular mostly in Asia market especially in China is focused on family time & social identity. The four key elements of SWOT analysis are - Strengths, Weaknesses, Opportunities & Threats. A study of the major internal and external factors affecting Indigo Books & Music, Inc. in the form of a SWOT analysis An in-depth view of the business model of Indigo Books & Music, Inc. including a breakdown and examination of key business segments SWOT analysis of the hotel industry or the hospitality industry overall helps in devising a proper plan to stay ahead of the competition. Strengths are the Indigo Aviation capabilities and resources that it can leverage to build a sustainable competitive advantage in the marketplace. Strengths of Air India The report covers the company's structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360˚ view of the company. Get link; Facebook; Indigo Aviation should focus on areas where it can improve the customer purchase and post purchase experience. Required fields are marked *, Copyright © 2020 Marketing91 All Rights Reserved, SWOT ANALYSIS OF UBER – UBER SWOT analysis, SWOT analysis of Pantene – Pantene SWOT analysis, SWOT Analysis of Pepsi – PepsiCo SWOT analysis. There are more than 1000 classified hotels with a room availability of around 97,000 rooms which can easily cope with the demand of tourists. Indigo Aviation is in prime position to tap on those opportunities and grow the market share. SWOT for Indigo Airlines is a powerful tool of analysis as it provide a thought to uncover and exploit the opportunities that can be used to increase and enhance company’s operations. Established as a private enterprise in the year 2006 by Rahul Bhatia, Indigo listed publicly in the year 2009. The four key elements of SWOT analysis are - Strengths, Weaknesses, Opportunities & Threats. This presents Indigo Aviation two big challenges – how to maintain loyal customers and how to cater to the new customers. 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